We are thrilled to be nominated for Best Farmers Market for the second year running! As a budding business, your unwavering support means the world to us. If you would like to cast your vote, please click the link below. Thank you for supporting local businesses like ours! https://stbvote.com/fresh

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Sheena McDeavitt
Sweet T & Greens featured on Visit Harrisburg Hershey

Sweet T & Greens (located at Fresh Market at Hershey Towne Square) is serving up traditional southern foods inspired by family traditions and infused with a heavy helping of love and care.

The menu blends traditions from Geno’s family (smoked fish and collard greens) and his wife, Erin’s family (smoked meats and tangy sauces.) The result is what Geno and Erin call “food for the soul.” The meals – just like the ones dished out at his family’s own holiday or special event gatherings over the years - are so filling that Geno tells customers to, “Prepare yourself that you’re gonna want to sleep for the next ten hours.”

Smoked Deviled Eggs. Geno says he gets some curious looks and questions about this menu item but urges everyone to give the unique side dish a try.

Maddy’s Mac. Maddy’s Mac is a special menu item inspired by Geno’s goddaughter. Madeline (“Maddy”) is autistic and can be picky when it comes to food – EXCEPT when it comes to Mac & Cheese! Geno serves up a special recipe to honor her and loves that he’s able to help raise autism awareness when people ask about the dish’s namesake.

Geno grew up in rural Virginia and often visited the Hershey area for family vacations. He always noticed the KISSES-shaped streetlights that line Chocolate Avenue and how the air smelled like chocolate. Now that he calls Hershey “home” for both his family and his business, he shares this advice to entrepreneurs starting their own journey.

“The biggest advice I would give is that you have a chance. If you have an idea and a hustle that you really want to get to – this city provides a chance.” He loves that the Hershey Harrisburg Region has a happy medium between the slower paced ways of his rural hometown and the hustle and bustle of Philly or DC – yet still close and accessible to those locations.

Geno is as proud of the nuts and bolts of his market stand location in Hershey as he is of the flavors he cooks up within its kitchen.

“I did not hire a contractor because every copper cent matters,” he says. Instead, constructing the stand was a family affair. His son built the walls. His wife worked with plaster and drywall. Faded photos framed near the register show images of a farmhouse passed down through Erin’s family. Step back to look at the front of Sweet T & Greens and you’ll see that it’s modeled after those photos.

When cooking up BIG family meals with tons of creative and flavorful main dishes and sides is in your DNA, you're absolutely going to cater for family gatherings and special events!

If you're local - or if your organization is planning a special event in the Hershey Harrisburg Region - make a note to check in with Geno for catering options. 

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Sheena McDeavitt
You're invited to our ONE YEAR anniversary celebration!

Please save the date! We are SO excited to be celebrating ONE YEAR of Fresh Market!

Join us for live music, yoga, giveaways, trick or treat, costume contest and more!

Please see the tentative activities below:

Thursday, October 26

-Facepainting
-Cupcake/cookie decorating class with Moore's - 11:00am

Friday, October 27

-Facepainting
-Hershey library story time - 10:15am
-Cupcake/cookie decorating class with Moore's - 11:00am
-Cheers to ONE year Happy Hour with live music from Jason Carst - 4:00-6:00pm

Saturday, October 28

-Facepainting
-Yoga with Wild + Free Yoga - 9:30am -
https://share.fitdegree.com/?e=15628
-Cupcake/cookie decorating class with Moore's - 12:00pm
-Live music with Jason Knorr 1:00-3:00pm
-Trick or treat - 2:00-5:00pm
-Costume contest 4:30pm

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Sheena McDeavitt
Thank you for voting us Readers’ Choice Best Farmers Market for 2023!

As a new and growing business, we are incredibly honored to have been nominated for Best Farmers Market for Harrisburg Magazine's "Best Of".  If you feel so kindly and would like to vote for us, our wonderful vendors would greatly appreciate your support. You may click here to cast your vote. As always, thank you for shopping small and your continued love and support of our local vendors!

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Sheena McDeavitt
Kids Storytime with Miss Rita from Hershey Library

We invite you to join us for 25-30 minutes of stories, songs, fingerplays, and call & response activities. Rita from Hershey Library will be reading "Last Stop on Market Street" and "To Market, To Market". We encourage parents and caregivers to be present in the room and participate along with your child(ren). Your little one(s) will have more fun if you do, too! Visit the market after for breakfast, lunch or a sweet treat.

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Sheena McDeavitt
Fresh Market featured on ABC27's Good Day PA

It’s a hot spot for locally-grown produce, meats, baked goods, and unique culinary delights. Fresh Market Hershey is a new addition to downtown Hershey and offers fresh produce, baked goods, and ready to eat meals. Located in a historical building Fresh Market brings something special to the sweetest place on earth.

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Sheena McDeavitt
Fourth of July weekend at Fresh Market

Visit us in downtown Hershey and celebrate Fourth of July weekend at the market! Enjoy barbecue inspired items from our local vendors, grab barbecue and cookout essentials and show your patriotic pride. Thank you to Debra Hoyt Art for the beautiful image!

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Sheena McDeavitt
Memorial Day weekend at Fresh Market

We honor and thank those who gave the ultimate sacrifice while serving our country. THANK YOU for your service! Visit us in downtown Hershey and celebrate Memorial Day weekend at the market! Enjoy barbecue inspired items from our vendors, grab barbecue and cookout essentials and show your patriotic pride.

10% off with your Military ID at Moore Desserts.

Buy 4 bottles, get 1 free at Season's Olive Oil & Vinegar Taproom.

CHILL Ice Cream Walking Chillnuts $7 - Pick your hand dipped ice cream, two toppings and a Maple Donut for a delicious ice cream donut!

Cater your Memorial Day side dishes from ShreddRz. Smoky mac and cheese, sweet corn cake and chipotle bacon slaw available along with pans of pork or chicken.

RSVP here

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Hersheypark is now OPEN!

Hersheypark season is upon us and we are the perfect adjacent stop! Tourists can enjoy fresh, local finds from Central PA right in downtown Hershey while visiting other Hershey attractions. Whether you are shopping at the outlets, experiencing Chocolate World or adventuring at Hersheypark, Fresh Market has something for everyone. Visitors to the Market will discover two spacious floors that showcase the best of what our local Central Pennsylvania farmers, bakers, and food vendors have to offer. Come out for a one-of-a-kind casual dining experience, and discover local vendors who offer flavorful prepared foods offerings for breakfast, lunch and dinner. From soup to sandwiches, and full course meals, we have something special for any appetite.

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Sheena McDeavitt
Super Bowl Saturday at Fresh Market

Celebrate Super Bowl Saturday at Fresh Market - Grab everything you need for your Super Bowl parties; meat, cheese, bread, fruits, vegetables, candy, juice desserts, beer, wine, liquor, and more! Don't forget your last-minute Valentine's item as well. Shop in the Garden Level until 4:30pm. Grab lunch or dinner on the First Floor until 8:00pm and join us for Happy Hour from 4:00 to 6:00pm.

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Sheena McDeavitt
UPMC scholarship program

We are thrilled to announce an exciting partnership that will bring local family farms to the market. The UPMC scholarship program gives the opportunity for organic and chemical-free farmers to participate at the Fresh Market, which will help empower them to become sustainable, as well as provide our community with access to nutritious in-season local produce.

"Food is medicine, and a healthy, nutritious diet is among the best things we can do for our health. That’s why UPMC supports local farmers and the fresh, healthy produce they grow right here in the Hershey area. We’ll have space in the Farmer’s Market where area growers can sell their locally grown produce. Come check out their fresh and tasty offerings!"- Lou Baverso, President, UPMC in Central Pa.

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Sheena McDeavitt
Market GRAND OPENING

Happy Monday! Let's kick off the work week with the news you have been patiently waiting for….our market GRAND OPENING will be Thursday, November 10 - Saturday, November 12. We are so excited for you to finally experience both floors of amazing vendors. The Garden Level will include more of your quintessential farmers market vendors. Bring your market baskets and be ready to fill them with your deli-meats, bakery items, produce, bulk nuts, dairy products, fresh juice, pet treats and other incredible finds. The Garden Level vendors will be open every Thursday - Saturday from 8:00-4:30 and individual hours may vary by vendor. We are looking forward to introducing you to all the new vendors that you will find located on The Garden Level.

All of our vendors are locally owned small-businesses and they have worked tirelessly to prepare their stands and perfect their offerings for you. They have pushed through construction delays, supply-chain challenges, labor shortages, and much more to finally be able to open. We are so proud of each and every vendor and we can't thank you enough for including a stop at the Fresh Market in your local shopping routine!

Please save the date and stay tuned for more information coming soon!

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Sheena McDeavitt
Market Trick or Treat

We invite you to join us for dinner and treats on Saturday, October 29 from 4:30pm to 6:30pm. Bring your family in their favorite costumes and trick our treat in the market with our wonderful vendors!

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Sheena McDeavitt